Expand Your Mind No. 10 - Marketing, Medals, and Geopolitics


Last week we focused on the importance of a strong email marketing strategy. An effective email list can build substantial support but spamming customers can alienate them.

Some articles that have helped us this week are about geopolitics, marketing, and Olympic medals.

We hope they are just as useful for you.

Sustainable Olympic Medals

Tokyo just unveiled the 2020 medals that are all completely made of recycled electronic gadgets.

They collected nearly 80,000 tons of donated gadgets. They extracted 32 kg of gold, 3,500 kg of silver and 2,200 kg of bronze for the approximately 5,000 medals needed.

To learn more about this innovative method of recycling, check out this article.


Grasping Geopolitics

Our next Mind Master is Peter Zeihan. In this video, he breaks down the history and future of geopolitics.

You will learn more about how the world works from this 1 hour video than you did in an entire year of civics class in school.

It is an informative, captivating, and fascinating video that we highly recommend.

Marketing Fundamentals

At Piper, we are always looking for new tips and perspectives on marketing.

This article does an incredible job breaking email marketing down into purpose, practice, and impact.

Whether you are looking to revamp your email marketing or start for scratch, this is a must-read.

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